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The pork rind category has expanded over the last few years, reaching new consumers as manufacturers create exciting new snacking options.
“In the past few years, we’ve been able to feed America their favorite snack and introduce more consumers to pork rinds than ever before by offering different types of cracklings, and new and inventive seasonings," Rudolph Foods and Southern Recipe Small Batch Pork Rinds VP Mark Singleton said.
Now Southern Recipe Small Batch has released two of the hottest trending flavors in the country: Sweet BBQ and Hot Honey.
With the U.S. barbecue sauce market expected to grow to $2 billion by 2027* and the hot honey flavor growing over 53% in consumer interest in the past year*, Southern Recipe expects these new flavors to be a big hit with shoppers. In fact, they're backing up that expectation with two consecutive offers in the December 13 and 27 digital ad: $1.00 Off 2 Southern Recipe Pork Rinds (2-4 oz.), where applicable.
Stock Up
If you don't have these new trending flavors in stock yet, contact your wholesaler to order for early 2024. You won't want be without them for bowl seasons!
Sweet BBQ:
- Bag Size: 4 oz
- 6 Ct Case: 100-77079-00471-7
- 12 Ct Case: 200-77079-00471-4
Hot Honey:
- Bag Size: 4 oz
- 6 Ct Case: 100-77079-00470-0
- 12 Ct Case: 200-77079-00470-7
*According to Hanover Research provided by Southern Recipe Small Batch
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