IGA Programs

Create a Point of Difference & Competitive Advantage in Your Marketplace

Use the menu below to learn more about program specifics, access tools and resources, and get engaged today.

Media Buying Desk

Increase sales and awareness with affordable and effective advertising. We'll find the optimal media mix for your store, then create and place ads across digital media channels, from websites to TV.

Media & Marketplace Analysis

IGA's 360º Analysis offers affordable & effective market and shopper analysis for meaningful feedback and data to revitalize your competitive strategy.

Signage & Décor

The IGA visual merchandising system is an affordable way to refresh and modernize your store, and is proven to increase sales immediately. From sign kits to a full redécor, we have you covered.

National Digital Advertising

With IGA-exclusive offers promoted to your shoppers 52 weeks a year, IGA's National Digital Ad attracts new and existing shoppers. Sell more and spend less by featuring your local content in the ad.

Private Label

For nearly 100 years, the IGA Exclusive Brand line — which comes with a double money back guarantee if a shopper is unsatisfied with the product — has been the brand of choice for IGA shoppers.

Cybersecurity

Protect your weakest links: the computers where employees access internet or email. Stop breaches and simplify your protection with this optimal quick fix for busy retailers.

eCommerce

Upgrade to eCommerce with this Freshop-powered program that integrates seamlessly with most POS systems, back-office systems, payment processors, loyalty providers, and SNAP online.

Sustainability

Through energy assessments and a nationally-recognized certification program, the IGA Coca-Cola Institute and Ratio Institute help retailers create and energy savings and apply for grants.