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As we enter the new year, we want our shoppers to know that their IGA grocery store is committed to empowering them to embrace healthy habits and kickstart a fresh, vibrant routine. Our Q1 shopper marketing theme, “Healthy Habits, Happy You” is all about making it easy, enjoyable, and affordable for our customers to prioritize their well-being.
The IGA Quarterly Marketing kit keeps your store looking and feeling fresh while aligning with shoppers’ changing wants and needs. With resolutions top of mind but inflation still impacting purchase decisions, the Q1 kit helps shoppers achieve their 2024 goals without blowing their budgets. We have changed the shape of our hanging signs to provide more visual interest and incorporated more lifestyle photography to make an emotional connection with shoppers. We’ve changed up the shape of our hanging signs to provide more visual interest while also incorporating more lifestyle photography to make a emotional connection.
The IGA Quarterly Marketing Kit is billed and delivered to your door at the start of each quarter. Subscribe today!
* Shipping included in the continental U.S.
** Stores not subscribed for auto-payment & delivery will be charged additional $25 fee each quarter.
Want to learn more about how the Quarterly Marketing Kits drive store sales?
Watch IGA CEO John Ross and the IGA team discuss the strategy in this webinar.
The inflation sign kit was designed to maintain shopper loyalty by helping shoppers stretch their food dollar. A historic period of inflation has pushed grocery prices ever higher as the nation continues to grapple with the coronavirus pandemic. A labor shortage, supply chain issues and other factors are driving up costs, but many consumers just see high food prices amid record profits in the grocery sector. This kit will assure your shoppers that you are their trusted partner who is on their side.