Please do not participate in a Facebook scam about a $100 voucher. Facebook is working to have it removed.
Please do not participate in a Facebook scam about a $100 voucher. Facebook is working to have it removed.
Frozen snacking is having a comeback, driven by households with kids. With this recent popularity, there is an opportunity to capture an important shopper: Mom.
What does Mom want ideally?
But what does Mom see in the frozen aisle?
. .
The problem with what's out there right now? Mom often has to settle on foods she's not proud of because of her hectic life.
But now Mom has a solution in Uncrustables, which is leading growth within the category today.
The expanded line offers even more products that fit Mom and her family's needs.
These new products have validated a strong consumer appeal for moms and kids, securing the Top Trial position in the BASES database and a 79 percent purchase intent from parents. Plus, the packaging was designed to stand out on the shelf.
We've sourced 50 percent of the ingredients from non-frozen categories:
And the innovations will be incremental usage occasion with under 10 percent cannibalization to Uncrustables PB&J.
Order these exciting new SKUs today to prepare for the August 23 National Digital Ad offer:
SM UNCRSTBL PB&GRP 4-PK 8CT CS |
5150004815 |
SM UNCRSTBL PB&STR 4-PK 8CT CS |
5150004816 |
SM UNCRSTBL PB&GRP 10PK 6CT CS |
5150004817 |
SM UNCRSTBL PB&STR 10PK 6CT CS |
5150004818 |
SM 1.8OZ UNCR CHOC HZLNT 4PK |
5150021179 |
SM 1.8 OZ UNCR CHOCHZLNT 10PK |
5150002990 |
SM UNCRST PB&HONEY 4-PK 8CT CS |
5150004962 |
SM UNCR 2.6OZ RU HAM & CHEDDAR 3CT |
5150008092 |
SM UNCR2.6OZ TURKEY & COLBY JACK 3CT |
5150008071 |
SM UNCR 2.0OZ BBQ CHICKEN BITES 3CT |
5150008090 |
SM UNCR 2.0OZ TACO BITES 3CT |
5150008089 |
SM UNCR RS WW PB&GRP 4-PK 8CT |
5150004136 |
SM UNCR RS WW PB&STR 4-PK 8CT |
5150004138 |
SM UNCR RS WW PB&GRP 10-PK 6CT |
5150004137 |
SM 1.8OZ UNCRSTBL PB ONLY 4PK |
5150082990 |
SM 2.0OZ UNCR PB&GRP 15PK |
5150002927 |
SM 2.0OZ UNCR PB&STRW 15PK |
5150002945 |
SM 1.8 OZ UNCR CHOCHZLNT 15PK |
5150083000 |
Questions about the new products? Contact Teece Smith at teece.smith@jmsmucker.com.
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