Educating Consumers on Eggs Amid Market Challenges

America’s egg farmers have an unwavering commitment to producing safe, wholesome, and high-quality eggs and egg products for our customers. This starts with caring for our flocks and keeping them healthy.

With the recent uptick news about highly pathogenic avian influenza (HPAI), or bird flu, we understand that concerns about egg supply and prices may arise. We want to assure you America’s egg farmers work tirelessly to protect their hens and ensure the safety of their eggs and egg products. U.S. egg farms have the most stringent and comprehensive biosecurity of any poultry farms on the planet.

While HPAI has impacted some farms, reducing the number of hens producing eggs, consumer demand continues to rise — up for the 20th consecutive four-week period year over year, according to Nielsen. These factors combined are influencing wholesale and retail egg prices.

Resource: Avian Influenza FAQs

The Good News

• Our national flock stands strong at about 300 million laying hens—nearly one for every American.
• Farms affected by the current HPAI outbreak are recovering much faster than in 2015, thanks to rigorous planning and collaboration with federal and state authorities.

Eggs remain an incredible value: a dozen large eggs is 1.5 pounds of one of the most versatile, high-quality proteins available. Egg farmers know that eggs are essential for your shoppers' holiday baking and entertaining, and they are working around the clock to ensure Americans have the eggs they need this holiday season.

To inform and reassure your shoppers during this busy holiday season, we’ve developed educational resources to help you answer questions they may have and address potential concerns. Click the button below to access these tools.

Thank you for your partnership and trust in America’s egg farmers. If you have any questions, please don’t hesitate to reach out to the AEB team.